Media Team
TG Omori, the celebrated Nigerian music video maestro whose real name is ThankGod Omori Jesam, opened up about the highs and lows of his filmmaking career in a candid revelation.
The visionary director, widely regarded as one of Nigeria’s top cinematographers, admitted he only began turning a profit from his craft in 2023—despite being an industry heavyweight for years prior.
Omori disclosed that for half a decade, he struggled under the weight of crippling production debts, finally clearing them through earnings generated by his personal brand rather than film projects alone.
These startling revelations came to light during an engaging Q&A session with fans on social media platform X on Tuesday.
When quizzed by a follower, “How do you accurately estimate production costs while ensuring your own fair profit margins without undercharging or overcharging?”
Omori responded with raw honesty, “Profitability only came my way last year. Before then, I was constantly in the red—overshooting budgets and dealing with financial shortfalls. For five grueling years, I juggled paying off old debts while taking on new ones just to keep working.
“The breakthrough came when my brand recognition started generating income beyond directing. It’s an uphill battle for artists—let that be a reminder to appreciate the creatives in your life today.”
This confession follows Davido’s 2023 Beats FM interview where the superstar revealed paying Omori a jaw-dropping N100 million for the ‘Jowo’ music video—a figure the director later verified online.
